By: Brian Casey, CEM, Executive Director, International Textile Alliance Recently, I was approached as past CEO of the Center for Exhibition Industry Research (CEIR) to write a blog on the future of the events industry following the article written by Doug Ducate, my predecessor at CEIR. Having followed Doug as CEO, who was the CEO […]
By: Betsy Jacoby-Greenleaf, CEM of Jacoby Expo & Events A recent CEIR survey showed that 69% of show organizer executives who have cancelled their event are considering one or more virtual offerings in delivering content. Numerous webinars, articles and discussions have shared platforms, revenue-generating ideas and tips and tricks to make the switch successful. But […]