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By Marlys Arnold, Exhibit Marketing Strategist; Speaker, Author, Consultant; Trade Show Insights Blog/Podcast Host If you’ve ever been in charge of a booth staff team, you may have discovered that not everyone is cut out for booth duty. Granted, there may be times when you’re told who will be working the booth and you don’t […]
By Mike Doane Conferences and trade shows provide education and opportunity to a wide range of people with different abilities. It is more important than ever to make sure these people can access the full range of opportunities your event has to offer, both online and onsite. That’s why many tech companies are embracing website […]
By Michelle Bruno A SPECIAL SECTION BROUGHT TO YOU BY INTERNATIONAL ASSOCIATION OF EXHIBITIONS AND EVENTS AND MEETING PROFESSIONALS INTERNATIONAL Technology is now an integral part of executing an event. Organizers large and small are feeling the pinch and pull of digital transformation and having to be smarter about selecting, implementing and evaluating solutions. Fortunately, as the ecosystem of platforms and apps emerges, new strategies for dealing with the volume of solutions, the mountain of data and the surplus of new responsibilities are […]
By Mike Doane Liz Selover, AUA Conventions and Meetings Manager, and her team member, Kaili Johnson, needed a way to manage housing, travel, and registration details for their VIP members and attendees. They wanted something that would alleviate human error and automate their process. How to treat VIPs with the highest honor Selover and Johnson […]
By Jessie States A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL The team that works on assessing the risks associated with any given meeting or event include both internal and external professionals from a variety of your stakeholder groups. Be all inclusive; have buy-in and input from subject matter experts. For this, as […]
Candy Adams, CTSM, CEM, CMP, CMM, a.k.a. “The Booth Mom®”, is a veteran exhibit-management consultant and project manager, exhibit staff trainer, exhibitor educator, and award-winning writer who guides exhibitors through the trade show marketing maze to increase their show ROI while decreasing show expenses. www.BoothMom.com / CandyAdams@BoothMom.com What’s your response to a medical emergency on […]
Jennifer Juergens has been writing about the meeting, event and incentive industries for more than three decades. Today she mixes up writing with substitute teaching in the Orlando public school system, teaching swimming to children and adults–and making pottery. A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL “The conference costs what?” That […]
Lee Papa is an internationally recognized and award-winning mindfulness and meditation speaker and trainer based in Las Vegas. She owned and operated a 6,000-square-foot wellness center supporting thousands prior to wellness being on the corporate radar. Lee brought mindfulness training to the meeting industry with her keynote, “How to Live & Lead Mindfully,” and her signature MINDFULNESS […]
Ann Thornley-Brown is the President of Executive Oasis International (www.executiveoasis.com), a professional team building facilitator, keynote speaker and meeting facilitator. She has served corporate clients from 18 countries including Holt Renfrew, Mars Canada, ExxonMobil Canada, Bell Mobility, Royal Bank of Canada, Scalar Decisions, Mister Safety Shoes, EPICPCS, Xerox, OCBC Bank (Malaysia), Telus Mobility, CIBC, Rogers […]
Michael Doane is marketing manager at CadmiumCD, makers of the myCadmium software platform, an award-winning suite of conference and trade show management products. Visit the CadmiumCD blog for more articles like this. I hear it all the time. “How do I effectively market my events?” This is one of the greatest challenges meeting planners face. […]
