where events are going

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John Nawn is the founder/CEO of The Perfect Meeting, which designs formal and informal learning and content strategies that help organizations grow revenues and increase market share. John has served as chief learning officer for several multinational corporations and associations across different industries. Email: info@theperfectmeeting.com.   A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS […]

Candy Adams, CTSM, CEM, CMP, CMM, a.k.a. “The Booth Mom®”, is a veteran exhibit-management consultant and project manager, exhibit staff trainer, exhibitor educator, and award-winning writer who guides exhibitors through the trade show marketing maze to increase their show ROI while decreasing show expenses.  www.BoothMom.com / CandyAdams@BoothMom.com What’s your response to a medical emergency on […]

A strategic marketing and branding expert, Ryan helps Elevation’s clients solve their problems and achieve their business goals through integrated marketing solutions distinguished by research, storytelling, engagement and conversion. With a proven track record of energizing brands and having worked with a variety of Fortune 500 companies, Ryan is a respected expert in achieving consistent […]

Sponsorships aren't just for the big exhibiting companies. Increase your brand awareness and booth traffic by maximizing sponsorships.

Jennifer Juergens has been writing about the meeting, event and incentive industries for more than three decades. Today she mixes up writing with substitute teaching in the Orlando public school system, teaching swimming to children and adults–and making pottery. A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL   “The conference costs what?” That […]

 Barbara Rozgonyi publishes www.wiredPRworks.com, an award-winning blog about how to attract attention, build business and captivate communities. Barbara co-founded Social Media Club Chicago, leads CoryWest Media, and is an international speaker who loves motivating people and companies to transform marketing via her signature 4D storytelling and WIRED PR strategy systems. Get in touch via hello@BarbaraRozgonyi.com […]

With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer […]

Lee Papa is an internationally recognized and award-winning mindfulness and meditation speaker and trainer based in Las Vegas. She owned and operated a 6,000-square-foot wellness center supporting thousands prior to wellness being on the corporate radar. Lee brought mindfulness training to the meeting industry with her keynote, “How to Live & Lead Mindfully,” and her signature MINDFULNESS […]

Michael Doane is marketing manager at CadmiumCD, makers of the myCadmium software platform, an award-winning suite of conference and trade show management products. Visit the CadmiumCD blog for more articles like this. While resources for planning accessible events exist, they often overlook one important area: technology. There are well-documented but lesser-known standards for creating technology […]

Increasing engagement on the show floor is a team effort between show organizers and exhibitors. Exhibitions are about trust and facilitating the use of face-to-face marketing to bring buyers and sellers together to conduct business and build relationships. As a young professional and a new user of CEIR research, Kim Palastro, Marketing Coordinator of Pittcon […]