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How Organizers and Sponsors Evaluate the Outcome of Sponsorships DALLAS, 11 February 2020 – Today, the Center for Exhibition Industry Research (CEIR) released the third in a five-part series providing a comprehensive overview of business-to-business (B2B) exhibition sponsorship practices in North America. The B2B Exhibition Sponsorship Playbook Series compiles organizer and exhibitor practices in a […]
Monitors Economic Impact to Exhibition Industry DALLAS, 3 February 2020 – The Center for Exhibition Industry Research (CEIR) has been closely monitoring the effect of the coronavirus outbreak and its economic impact to the exhibition industry. “We could use the impact of SARS (Severe Acute Respiratory Syndrome) as a guide to access the impact of […]
Industry Experts Added DALLAS, 30 January 2020 – The Center for Exhibition Industry Research (CEIR) announced participants of the 2020 Research Council. Council members review, prioritize and recommend research-based initiatives to the CEIR Board of Directors. Members of the 2020 CEIR Research Council are: Chairperson Ian K. Sequeira Vice President, Research & Measurement Freeman Colette […]
Exhibition Industry Continues to Grow Modestly DALLAS, 12 December 2019 – The Center for Exhibition Industry Research (CEIR) reports that growth of the exhibition industry continued during the third quarter of 2019. The CEIR Total Index, a measure of exhibition industry performance, posted a modest year-over-year gain of 0.6% (see Figure 1) even though it […]
Report Evaluates Sponsorship Sales Process DALLAS, 25 November 2019 – Today, the Center for Exhibition Industry Research (CEIR) released the second in a five-part series providing a comprehensive overview of business-to-business (B2B) exhibition sponsorship practices in North America. The B2B Exhibition Sponsorship Playbook Series compiles organizer and exhibitor practices in a unique format, comparing organizer offerings and practices […]
Part One: What Organizers Offer Compared to What Exhibitors Buy DALLAS, 28 October 2019 – Today, the Center for Exhibition Industry Research (CEIR) released the first in a five-part series providing a comprehensive overview of B2B exhibition sponsorship practices in North America. The B2B Exhibition Sponsorship Playbook Series compiles organizer and exhibitor practices in a […]
DALLAS, 7 October 2019 – The Center for Exhibition Industry Research (CEIR) announces a new Industry Insights Series Report, Demystifying Electrical Services for the Exhibitor, a staple in the CEIR library updated by Immediate Past President of ESCA Richard P. Curran, CEO and President of Expo Convention Contractors. This report was originally authored by Steven […]
DALLAS, 17 September 2019 – Today, the Center for Exhibition Industry Research (CEIR) released results at the CEIR Predict Conference from a brief survey fielded this August, assessing U.S. trade show executive perceptions about U.S. trade tariff policies and whether these policies have had an impact on U.S.-based trade shows that have taken place in […]
Exhibition Industry Continues to Grow DALLAS, 9 September 2019 – The Center for Exhibition Industry Research (CEIR) reports that growth of the exhibition industry continued during the second quarter of 2019. The CEIR Total Index, a measure of exhibition industry performance, posted a respectable year-over-year gain of 1.6% (see Figure 1) even though it under-performed […]
Newest CEIR Head of Marketing Insights Series Report Now Available DALLAS, 19 August 2019 – The Center for Exhibition Industry Research (CEIR) announced today the release of Future Planned Use of the B2B Exhibition Channel, the fifth report in its newest series providing insights from marketing leadership at organizations in North America. Future Planned Use […]
