by Jennifer Rivera Content Manager CEIR New methods of communication to potential attendees offer a variety of options when trying to attract them. But which options are best to use, when considering the demographics and segmentation variables that influence potential attendee communication preferences? The Attracting Attendees report can help! It provides insight into attendees’ preferences […]
By Nancy Drapeau, PRC Research Director, CEIR CEIR currently has a survey in the field, the Generational Workforce Shift Study. If you are an organizer and received an email invitation, please participate! Share what your organization is doing in this area. This anecdote helps highlight why it is important to participate in this study! I […]
by Cathy Breden, CAE, CMP CEIR Executive Director In this crazy business we call face-to-face marketing, the planning leading up to an exhibition keeps us always looking ahead. We juggle a myriad of details making sure the show goes on without a misstep, or at least making it look that way for our attendees and exhibitors. […]
by BOB PRIEST-HECK, Chief Operating Officer, Freeman Chairman, CEIR Predict Program Committee Often, the most significant events are most appreciated in retrospect. After all the planning, the anticipation and the intensity of producing the actual program – comes that sweet moment of reflection when you realize, something truly wonderful happened! And so it was at […]
by Greg Ortale President and CEO Greater Houston Convention and Visitors Bureau In the afterglow of the CEIR Predict Conference which took place in New York City a couple of weeks ago, one notable event occurred that merits highlighted commentary. The current chairman of SISO (Society of Independent Show Organizers), David Audrain, CEM announced a […]
By Nancy Drapeau, PRC Research Director, CEIR I was at the Bloomberg Markets 50 Summit in NYC this past Tuesday. It was excellent, providing macro views and insights into market behaviors and the economy in general. Attending this event made me realize how efficient and productive the CEIR Predict Program Committee was in delivering content […]
by Douglas Ducate, CEM, CMP President and CEO CEIR The third edition of the CEIR Predict conference saw more than 150 industry executives spend a day at the Waldorf Astoria Hotel in New York City focusing on the outlook for the exhibition industry over the next three years. Discussions were held among some of the […]
by Jennifer Rivera Content Manager CEIR CEIR Predict has ended but that doesn’t mean you can’t view sessions from the conference. City Talk, now viewable online, is a session with the mayors of Baltimore, Dallas, Houston and Orange County discussing creative steps destinations have taken to attract major events and deliver a better experience for […]
by Jennifer Rivera Content Manager, IAEE Understanding the profile of frequent exhibitors can be very helpful to organizers in helping position their sales and marketing efforts to reach and resonate with organizations that use the exhibition channel extensively today and who plan to increase participation in the near-term future. The Profile of Frequent Exhibitors report […]
by Jennifer Rivera Content Manager, IAEE If you are unable to attend CEIR Predict, be sure to tune in on Thursday, 12 September at 4:00 p.m. ET to watch the following sessions in addition to highlights from featured session, City Talk with four mayors from major metropolitan cities, as well as a recap of Creative […]
